First Connect Insurance
How the AI answer engines — ChatGPT, Gemini, Google AI Overview & AI Mode — surface First Connect Insurance versus competitors on the questions your buyers ask, plus the sources they cite and the fastest gaps to close.
Where you stand today
Your AI Presence Score across the four engines your buyers now use. This is the baseline — everything below explains what's holding it down and how to move it.
Where you show up across AI search
On the questions your buyers actually ask — measured on non-branded prompts and keywords, so this reflects how often AI surfaces you unprompted, not when someone already searched your name.
ChatGPT- Avg position
- #6
- Links / Text
- 9 / 6
Gemini- Links / Text
- 0 / 37
Google AI Overview- AI Overview appears on
- 454/603 kw
Google AI ModeOrganic Search- Avg position
- #16.3
Who AI recommends instead
When your buyers ask, these competitors get named and cited. Here's who wins each surface and category — and the exact prompts and keywords where you're missing (each one a page to create or optimize).
How you stack up on every surface
Each brand's visibility on every AI surface. You rank #2 of 6 on overall AI presence — leader 20.3, category average 10.7.
| Brand | ChatGPT | Gemini | AI Overview | AI Mode | Organic | Presence |
|---|---|---|---|---|---|---|
| 24.1% | 24.1% | 18.5% | 14.4% | 18.1% | 20.3 | |
| 8.6% | 21.3% | 25.1% | 21.4% | 18.2% | 19.1 | |
| 4% | 8% | 15.6% | 14.6% | 20.4% | 10.6 | |
| 22.4% | 5.2% | 0.7% | 0.3% | 0.5% | 7.2 | |
| 7.5% | 5.2% | 2% | 2.3% | 3% | 4.3 | |
| 5.7% | 2.3% | 2% | 0.2% | 0.5% | 2.6 |
Each cell = share of answers/results that name or cite the brand on that surface. Darker = stronger. Presence = average across the 4 AI surfaces.
Who AI recommends in your category
Across non-branded ChatGPT prompts, the share of answers each brand appears in — split by whether it was cited as a source or named in the answer. You rank #3 — 2 competitors appear more often than you.
- 1
Smart Choice
372424.1% - 2
Agentero
38822.4% - 3
FirstConnect
968.6% - 4
Asnoa
10107.5% - 5
Firefly Agency
1035.7% - 6
AgentSync
614%
Where you rank organically — and who AI puts ahead of you
Your top keywords with each competitor's position beside yours, plus the domains Google's AI Overview cites. Ranking is the foundation AI builds its answers on.
| Keyword | Volume | Plan | You | AI Overview | ||||||
|---|---|---|---|---|---|---|---|---|---|---|
| errors & omissions insurance | 12,100 | — | — | — | — | — | #13 | — | — | |
| e&o insurance | 12,100 | — | — | — | — | — | #9 | #38 | — | |
| errors and omissions insurance | 6,322 | — | — | — | — | — | #8 | #38 | — | |
| e&o | 2,900 | — | #47 | — | — | — | — | — | — | No AI Overview |
| e&o insurance for insurance agents | 1,900 | — | #43 | — | — | — | #31 | #10 | — | |
| what is e&o insurance | 1,900 | — | #50 | — | — | — | #7 | — | — | |
| mga insurance | 1,619 | — | — | — | — | — | #7 | — | — | |
| how much do insurance agents make | 1,306 | — | — | — | — | — | — | — | #19 | |
| p&c insurance companies | 1,300 | — | #15 | — | — | — | — | — | — | |
| mgas | 1,045 | — | — | — | — | — | #5 | — | — | |
| surplus lines insurance | 992 | — | #49 | — | — | — | #18 | — | — | |
| list of car insurance companies | 888 | — | #49 | — | — | — | — | — | — | |
| software for insurance agency | 880 | — | #36 | — | — | — | #26 | — | #15 | |
| how to become an insurance agent | 836 | — | — | — | — | — | — | #27 | — | |
| how do insurance brokers make money | 783 | — | — | — | — | — | — | #34 | — | |
| what is an imo | 731 | — | — | — | — | — | #11 | — | — |
Positions link to the ranking URL · 👑 = #1 · Plan flags keywords already in your content plan · the AI Overview favicons are the domains Google cites (yours ringed pink).
Where AI gets its answers — and how to get in
AI doesn't invent answers, it pulls from sources. These are the domains, Reddit threads, and citations behind your category. Earning a place in them — through content, a managed Reddit presence, and outreach — is how you get surfaced.
The sources AI trusts in your category
The domains AI engines cite when answering your buyers' questions. Earning mentions on these pages is the fastest path to getting surfaced.
youtube.com
619reddit.com
550Reddit- 493You
- 414Competitor
- 343Competitor
thehartford.com
207investopedia.com
198ezlynx.com
192insurance.ca.gov
175totalcsr.com
144amtrustfinancial.com
143ritterim.com
138nationwide.com
136openly.com
128renaissanceins.com
120insurance.aceable.com
120
The conversations AI pulls from
Reddit is one of the most-cited sources in AI answers. We triaged 700 threads in your category — which AI already cites, which name a competitor, and where you could be in the conversation.
- r/InsuranceAgent[deleted by user]
Client brand and a competitor are directly mentioned in a relevant agent discussion.
Mar 2023· ▲ 3· 25 commentsAI-cited 1×high intentyou mentioned - r/InsuranceAgentSad
Client brand and a competitor are directly mentioned in a highly relevant thread about appointment struggles.
Nov 2023· ▲ 6· 31 commentsAI-cited 1×high intentyou mentioned - r/InsuranceAgent[deleted by user]
Client brand and competitor directly discussed by target audience.
Sep 2025· ▲ 1· 8 commentsAI-cited 3×high intentyou mentioned - r/InsuranceAgentLeaving captive after 5 years — going independent. Need advice on networks/aggregators + what to watch for in contracts.
Client brand is directly mentioned by OP seeking advice.
Jan 2026· ▲ 3· 2 commentsAI-cited 3×high intentyou mentioned - r/InsuranceAgentBolt? First Connect? Any Others?
Client brand and competitors directly discussed by target audience.
Sep 2025· ▲ 3· 11 commentsAI-cited 2×high intentBoltyou mentioned - r/InsuranceAgentP&C agency set up ?
Client FirstConnect and competitor Smart Choice are directly discussed by a solo producer seeking setup advice.
May 2026· ▲ 3· 7 commentsAI-cited 1×high intentyou mentioned - r/InsuranceAgentWanting to own my own agency or have my own book/renewals! Need help!
OP explicitly mentions First Connect while seeking info on starting an independent agency.
Apr 2025· ▲ 3· 16 commentsAI-cited 2×high intentyou mentioned - r/InsuranceAgentFirst Connect/Agentero or a local aggregator
Client brand and competitors directly discussed by target audience.
Jul 2025· ▲ 2· 29 commentsAI-cited 50×high intentyou mentioned - r/InsuranceAgentNewly Licensed P&C Agent - Anyone Have Experience With First Connect?
Direct client brand mention and discussion by target audience.
Dec 2025· ▲ 7· 18 commentsAI-cited 63×high intentyou mentioned - r/InsuranceAgentUsed To Own An Agency - Now Looking To Start Scratch - What Are The Best Aggregators?
Client's brand is directly recommended and discussed by a user.
Oct 2025· ▲ 14· 45 commentsAI-cited 11×high intentyou mentioned - r/InsuranceAgentnewbie with potential & looking for advise
Client brand directly mentioned and discussed in a highly relevant audience thread.
Jan 2026· ▲ 1· 12 commentsAI-cited 4×high intentyou mentioned - r/InsuranceAgentEasy Appointments Personal Lines
Client brand and a competitor are directly mentioned in a relevant thread by a target audience member.
Nov 2023· ▲ 1· 7 commentsAI-cited 3×high intentyou mentioned - r/InsuranceAgentFirst Choice vs Smart Choice...
Direct comparison request between client and competitor.
Nov 2025· ▲ 1· 3 commentsAI-cited 2×high intentyou mentioned - r/InsuranceAgentIndependent Insurance Agent
Client's brand is directly mentioned and praised in a relevant thread.
Nov 2025· ▲ 2· 2 commentsAI-cited 2×high intentAgenturoyou mentioned
A managed branded Reddit profileputs authentic, helpful answers in these threads — the content AI engines then cite back. Pink rows = a competitor is in the thread and you're not.
Pages to earn a mention on
AI cites these pages when answering your buyers — and you're absent from 30 of them. On 11 a competitor is actively recommended. Each is a page to earn a mention or citation on.
Digital-PR & outreach earns you placement on these high-authority pages — the ones AI engines pull from when answering your buyers.
How AI describes you
Beyond whether AI mentions you — how it actually talks about you versus competitors: the tone, the strengths it credits, and the caveats worth fixing.
