Why does Clark Pest Control earn your organic traffic on the same keywords?

We pulled keyword, ranking, and traffic data for 30 operators in California. This is what the data says about smithspestmanagement.com.

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Monthly traffic — head to head
You vs. Clark Pest Control
Their lead
181,408visits / mo
Smith's Pest Management
Clark Pest Control
Market position

#3 in a 30-operator market

Top operators by monthly organic traffic. Your row is highlighted.

#OperatorTraffic
1
Clark Pest Control
clarkpest.com
204,856
2
Joshua's Pest Control
joshuaspestcontrol.com
119,161
3
Smith's Pest ManagementYou
smithspestmanagement.com
23,448
4
Harbor Pest Control
harborpest.com
16,668
5
Pest Pros Pest Solutions
pestprosps.com
16,395
+25 more
What's working

The strengths your data shows

Signals already going for you. These are the reasons SEO compounds — keep investing here.

Domain authority (DR)
247
Non-brand traffic share
100%
AI Overview presence
89% of sampled keywords
Referring domains
1,383
Where you're losing share

The gaps the data is calling out

Patterns we extracted from your keyword + traffic profile. Each is a place a competitor is winning what you should own.

1
Traffic down -77% YoY but recovering (+38% last month)
2
98% blog traffic, only 2% service pages — awareness without conversion
3
Missing 30 keywords competitors rank for (top: "bed bugs treatment pest control" 90,500 vol)
4
3 page-2 opportunity keywords worth $9,222 if moved to page 1
Closest competitor

Clark Pest Control ranks top-10 for 10 keywords you don't

These are the keywords driving their visibility today. Every one is a page they have built and you haven't.

Clark Pest Control
clarkpest.com
KeywordTheir positionVolume
silverfish#8368,000
silverfish insect#3368,000
varied carpet beetle#8246,000
pest control bed bugs#1090,500
rodent and pest control#640,500
german roaches pest control#1027,100
clark pest control#118,100
clark's pest control#118,100
pest control commercials#78,100
bug exterminator near me#46,600
Your highest-value openings

9 keyword groups competitors rank for — and you don't

Curated from 900 gap list. Variants Google groups together (same volume + CPC) are collapsed into a single opportunity.

01

bed bugs treatment pest control

+1 variant
Also covers: pest control bed bugs
Monthly value
$2.2M
Volume: 90,500/mo
CPC: $23.77
Top ranker:clarkpest.com #10
02

bed bug exterminator

Monthly value
$1.3M
Volume: 40,500/mo
CPC: $31.91
03

rodent and pest control

Monthly value
$1.0M
Volume: 40,500/mo
CPC: $25.68
Top ranker:clarkpest.com #6
04

fiddleback spiders

Monthly value
$888K
Volume: 673,000/mo
CPC: $1.32
05

spider pest control

Monthly value
$505K
Volume: 33,100/mo
CPC: $15.25
Top ranking factors · California

3 signals separating leaders from the rest of the 30 pest control we analyzed — where do you stand?

We pulled keyword, ranking, and backlink data for all 30 pest control in California. These three metrics most consistently separate the leaders from the rest — check where Smith's Pest Management sits on each.

01
Authority
20
/30
Majorityoperators at this bar
120+ referring domains

Distinct websites linking to the operator — the single strongest correlate of organic visibility.

02
Content depth
15
/30
Commonoperators at this bar
58+ ranking pages

Indexed pages earning at least one keyword. More surface area = more long-tail entry points.

03
Non-brand reach
27
/30
Near-universaloperators at this bar
86%+ non-brand traffic

Share of traffic from non-branded queries. High non-brand = SEO is doing the acquisition work.

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What this normally costs
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Smith's Pest Management
What you walk away with
  • The 3 things costing you admissions — found on your site and ranked by impact.
  • What your top rivals do better— the playbook they don't want you to see.
  • A 3-fix action plan you can ship this week.
  • 30-min strategy call with Yaron — no pitch, just answers.
Compared against
clarkpest.com
joshuaspestcontrol.com
harborpest.com
pestprosps.com
preventivepestcontrol.com
+ 24 more
Yaron Avisar
Yaron walks you through it
Co-founder & SEO strategist. 15+ years scaling organic.
3-fix playbook for smithspestmanagement.com
$1,499FREE