HEAL Behavioral Health
healtreatmentcenters.com
CONTENDERDeclining
Key Metrics
Traffic
26,445
↓ 54% vs avg
DR
330
↑ 18% vs avg
Keywords
11,746
↑ 21% vs avg
Ref. Domains
2,329
↑ 97% vs avg
Value
$43K
↓ 82% vs avg
Win Rate
0.4%
↓ 99% vs avg
Potential
$0.00
Non-Brand
100%
↑ 8% vs avg
Traffic Distribution
100%
Non-Brand
Non-Brand 100%
Brand 0%
+143%
Growing
MoM
+84%
Growing
QoQ
-82%
Declining
YoY
Organic Growth
$0.00estimated potential value
Strategic Insights
5 findingsAI-generated analysis for HEAL Behavioral Health
Alert
Traffic declining 82% YoY — down to 26,445 monthly organic visits. 12-mo range: 151,118 (2025-03) → 26,445 (2026-03). Losing ground to competitors.
Info
Solid authority base — DR 330 with 2,329 referring domains. Good foundation; targeted content expansion should compound traffic gains.
Info
Blog-heavy traffic mix — 99% of traffic (19,025 visits) from service/blog pages. Informational content dominates; commercial and location pages are underutilized for high-intent conversions.
Keyword Gaps
3 competitor keyword gaps — 67,700 searches/mo they're missing. Top gap: "rehab close to me" (60,500/mo) where whitesandstreatment.com ranks #7 and healtreatmentcenters.com has no presence.
Info
High AI Overview exposure — 89% of sampled keywords trigger AI answers (887 keywords). Google's AI summaries may suppress organic click-through on informational queries.
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Growth Strategist · Aloha Digital
Traffic by Page Type
service
98.6%resource
1.4%Keyword Position Profile
Pos #10
Pos #2-30
Pos #4-101
Pos #11-2019
AI Overview Exposure
88.7%
887 of 1,000 keywords
trigger AI overviews in SERPs
Keyword Relevance
19
opportunities out of 27
Opportunity
19Supporting
4Irrelevant
4Funnel Stage
BOFU
20MOFU
3TOFU
4$0.00
total potential value
0
page-2 keywords
0
opportunities
$0.00
opportunity value
| Keyword | Volume | CPC | Pos | Est. Value | Relevance | Funnel | Reason |
|---|---|---|---|---|---|---|---|
m522 pills /addiction/m522-pill-white-uses/ | 3,600 | $0.00 | #14 | $0.00 | irrelevant | tofu | Pill identification search, no treatment context. |
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