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Rocklin Pest Control

rocklinpestcontrol.com
CONTENDERDeclining
Key Metrics
Traffic
4,567
72% vs avg
DR
135
18% vs avg
Keywords
1,370
48% vs avg
Ref. Domains
216
31% vs avg
Value
$18K
85% vs avg
Win Rate
36%
12% vs avg
Potential
$1.0M
Non-Brand
97.1%
8% vs avg
Traffic Distribution
97.1%
Non-Brand
Non-Brand 97.1%
Brand 2.9%
-31%
Declining
MoM
-39%
Declining
QoQ
-10%
Declining
YoY
Organic Growth
$1.0Mestimated potential value

Strategic Insights

3 findings
Info
93% blog traffic, only 1% service pages — awareness without conversion
Keyword Gaps
Missing 30 keywords competitors rank for (top: "bed bugs treatment pest control" 90,500 vol)
Quick Win
20 page-2 opportunity keywords worth $1,030,938 if moved to page 1

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Yaron
Book a call with Yaron
Growth Strategist · Aloha Digital
Traffic by Page Type
blog
93.3%
homepage
5.3%
service
1.4%
Keyword Position Profile
Pos #112
Pos #2-328
Pos #4-1055
Pos #11-20198
AI Overview Exposure
79.4%
794 of 1,000 keywords
trigger AI overviews in SERPs
Keyword Relevance
0
opportunities out of 6
Opportunity
0
Supporting
6
Irrelevant
0
Funnel Stage
BOFU
0
MOFU
6
TOFU
0
$1.0M
total potential value
20
page-2 keywords
KeywordVolumeCPCPosEst. Value
mouse or rat
/blog/2019/november/what-is-the-difference-between-a-rat-a-mouse-and/
27,100$6.32#14$171K
rat or mouse
/blog/2019/november/what-is-the-difference-between-a-rat-a-mouse-and/
27,100$6.32#11$171K
mice vs mouse vs rat
/blog/2019/november/what-is-the-difference-between-a-rat-a-mouse-and/
33,100$3.62#15$120K
mouse vs mice vs rat
/blog/2019/november/what-is-the-difference-between-a-rat-a-mouse-and/
33,100$3.62#16$120K
rats vs mice
/blog/2019/november/what-is-the-difference-between-a-rat-a-mouse-and/
33,100$3.62#14$120K

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