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Joshua's Pest Control

joshuaspestcontrol.com
LEADERDeclining
Key Metrics
Traffic
119,161
638% vs avg
DR
212
29% vs avg
Keywords
18,490
602% vs avg
Ref. Domains
420
34% vs avg
Value
$140K
18% vs avg
Win Rate
66.5%
62% vs avg
Potential
$3.1M
Non-Brand
98.5%
10% vs avg
Traffic Distribution
98.5%
Non-Brand
Non-Brand 98.5%
Brand 1.5%
-7%
Declining
MoM
-26%
Declining
QoQ
-22%
Declining
YoY
Organic Growth
$3.1Mestimated potential value

Strategic Insights

4 findings
Alert
Traffic declining -22% YoY with no recovery signs
Info
98% blog traffic, only 0% service pages — awareness without conversion
Keyword Gaps
Missing 30 keywords competitors rank for (top: "bed bugs treatment pest control" 90,500 vol)
Quick Win
20 page-2 opportunity keywords worth $3,061,003 if moved to page 1

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Yaron
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Growth Strategist · Aloha Digital
Traffic by Page Type
blog
97.8%
homepage
1.5%
location
0.6%
service
0.1%
Keyword Position Profile
Pos #1129
Pos #2-3277
Pos #4-101,240
Pos #11-203,489
AI Overview Exposure
73.5%
735 of 1,000 keywords
trigger AI overviews in SERPs
Keyword Relevance
0
opportunities out of 5
Opportunity
0
Supporting
4
Irrelevant
1
Funnel Stage
BOFU
0
MOFU
1
TOFU
4
$3.1M
total potential value
20
page-2 keywords
KeywordVolumeCPCPosEst. Value
waterbug
/blog/what-is-a-water-bug/
135,000$2.66#13$359K
fumigation
/blog/prepare-for-fumigation/
22,200$11.63#18$258K
insect no see ums
/blog/what-are-noseeums/
90,500$2.00#14$181K
noseeum
/blog/what-are-noseeums/
90,500$2.00#13$181K
mice or rat
/blog/mice-vs-rats-whats-the-difference/
27,100$6.32#14$171K

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