Harbor Pest Control
harborpest.com
LEADERAccelerating
Key Metrics
Traffic
16,668
↑ 3% vs avg
DR
131
↓ 20% vs avg
Keywords
3,183
↑ 21% vs avg
Ref. Domains
177
↓ 44% vs avg
Value
$59K
↓ 50% vs avg
Win Rate
52.8%
↑ 29% vs avg
Potential
$1.7M
Non-Brand
99.1%
↑ 10% vs avg
Traffic Distribution
99.1%
Non-Brand
Non-Brand 99.1%
Brand 0.9%
+77%
Growing
MoM
+70%
Growing
QoQ
+653%
Growing
YoY
Organic Growth
$1.7Mestimated potential value
Strategic Insights
4 findingsAI-generated analysis for Harbor Pest Control
Info
Traffic grew +653% year-over-year — strong momentum
Info
96% blog traffic, only 0% service pages — awareness without conversion
Keyword Gaps
Missing 30 keywords competitors rank for (top: "bed bugs treatment pest control" 90,500 vol)
Quick Win
20 page-2 opportunity keywords worth $1,696,867 if moved to page 1
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Growth Strategist · Aloha Digital
Traffic by Page Type
blog
96.3%homepage
3.2%service
0.5%Keyword Position Profile
Pos #16
Pos #2-313
Pos #4-10109
Pos #11-20331
AI Overview Exposure
78%
780 of 1,000 keywords
trigger AI overviews in SERPs
Keyword Relevance
2
opportunities out of 5
Opportunity
2Supporting
3Irrelevant
0Funnel Stage
BOFU
2MOFU
1TOFU
2$1.7M
total potential value
20
page-2 keywords
| Keyword | Volume | CPC | Pos | Est. Value |
|---|---|---|---|---|
fumigate /blog/post/fumigation-services-how-to-know-when-you-should-fumigate | 22,200 | $11.63 | #13 | $258K |
exterminator san diego / | 4,400 | $28.40 | #16 | $125K |
exterminator san diego ca / | 4,400 | $28.40 | #19 | $125K |
exterminators san diego / | 4,400 | $28.40 | #14 | $125K |
exterminators san diego ca / | 4,400 | $28.40 | #12 | $125K |
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